To promote Omantel’s Information and Communication Technology Solutions for businesses, I helped to create a campaign that instead of promoting technology, promoted imagination, while showing all the possibilities that companies can have by partnering with Omantel.

The campaign helped Omantel’s ICT solution become part of business owners and decision makers’ conversations, helping to increase brand scores for Omantel and most importantly, generating new client acquisitions. Being recognized at Effie awards (MENA region - B2B category).

Position: Strategy Director

Role: Creative Strategy